Multimedia and Technology Training At the UC Berkeley Graduate School of Journalism
Observations on digital media by the faculty and staff of the Knight Digital Media Center at UC Berkeley.
The News Leadership 3.0 weblog by the Knight Digital Media Center at USC Annenberg.
One fashion retailer has shown some very impressive results from a mobile coupon campaign recently. Could this model work for other businesses?
Celebrating the end of the print edition of the Seattle P-I...
New York Times goes hyper-local and actively seeks UGC. What is your publication doing?
I truly believe online advertisers need to get out of this mindset of bargain tabloid-style ads that flash and basically annoy people, and start thinking about ways they can offer a service to the communities they serve. First we must ask ourself one question; why don't online ads work?
Craigslist made is simple for people to post classifieds; iTunes made is simple for people to buy music. How can we make it easier for people to advertise, post classifieds or just get the news and information they want?
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