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Observations on digital media by the faculty and staff of the Knight Digital Media Center at UC Berkeley.

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The News Leadership 3.0 weblog by the Knight Digital Media Center at USC Annenberg.

Posts for Software

Can BuddyPress Break Down the Garden Walls?

By Scot Hacker, March 6, 2008

Obviously, it makes more sense to implement a social network on your organization's own web site rather than sending users off to Facebook or MySpace -- but does it still make sense if users have to re-create their relationship networks on each new SN they visit?  A new project from Automattic - who run Wordpress.com and have a ton of experience leveraging the power of "the hive mind" - appear to have an ace up their sleeve that could address the problem. Will BuddyPress give organizations the social networking tools they need while mitigating the "walled garden" effect?