the kdmcinfo weblog

Online Participation Rates Are Up

The ratio of "lurkers" to "participators" in online forums and social networks is changing over time. According to data recently gathered by Forrester Research, 21% of adults online consider themselves "creators," compared to 18% in 2007.  Meanwhile, the number of "inactives" has decreased from 44% in 2007 to 25% in 2008.