Blogging from the Cannes ad fest

By Laura Petrecca, USA Today , June 2011
Filed under: Video

I covered the Cannes Lions International Festival of Creativity, which is considered the Oscars of the advertising world. I detailed the business side of advertising (such as how much money marketers spend each year to promote their goods and services) and added multimedia elements to the blog as well (such as photos and videos of winning ads and well-known attendees.)

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Fellows in KDMC training programs go on to produce media- and technology-rich stories at their home publications.