getting started with facebook for journalists
Search is s common way to find people on Facebook. You can set what someone sees when your profile is found via search.
In the above example, everyone on Facebook can find me via search and the search results will display my profile picture, a link to send a message, and a link to add me as a friend. In the above example the search results will not display my friend list.
In addition, Facebook will create a public search listing and submit that information to search engines. This will enable people searching on the web to find my Facebook profile.
As a journalist promoting your news organization and your own brand, the more ways that people can find you—and the more locations you promote yourself—the more effective your promotional campaign.