picking the right media for a story


One of the toughest decisions a multimedia reporter must make is what type of media would best be used to tell a particular story.

Should you shoot it in video? Would a photo camera and audio recorder to create a photo slideshow be better? Is this just a text story with a photo?

Understanding the strengths and weaknesses of these different types of media, and how to match those up with different kinds of stories, will help you sort this out.

This tutorial takes you through the different types of media - video, photos, audio, graphics/maps and text - and the kinds of stories or characteristics of stories that lend themselves to the different kinds of media.

These aren't hard and fast rules - just general guides to help you make intelligent choices about when to take a video camera, a photo camera, etc. on a story.

Note: this tutorial is an outline developed for an Intro Multimedia Bootcamp Class at the UC Berkeley Graduate School of Journalism.

Filed under: Reporting