Multimedia Storytelling Institute FAQ

This Frequently Asked Questions (FAQ) sheet, addresses all the commonly asked questions about the registration process.

What is the registration process?

Registration is required to attend the institute.

At registration you will be directed to a “regonline” page. This is the University’s official event registration portal. You will be asked to enter your email address twice and then redirected to the payment page. You are offered a choice of paying immediately via credit card, PayPal, wire transfer or requesting an invoice. Payments via invoice or wire transfer are due no later that 14 days before the first day of the Institute. Please note that registration does NOT secure a place in the Institute. After full payment is received, we will confirm your space in the class.

Your information

We do not share your information under any circumstance. We may send you an e-mail to notify you of an upcoming Institute should you be unable to attend your preferred training. We also use the e-mail addresses supplied to notify every applicant of their status after the registration process.

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What qualifications should applicants have?

What are we looking for in an applicant?

We are interested in journalists, educators and communication professionals who have a strong interest in multimedia reporting and in advancing the adoption of technology in their organizations. It's best when applicants have the support of their supervisor and organization to put the skills learned in the Institute into practice when they return to work.

Do I have to be an international professional to participate?

No. The curriculum will be catered to specific needs of international applicants but people in the U.S. may attend.

Do we accept applicants who work for non-journalistic organizations?

Yes. But to get the most out of the Institute, communications should be a primary part of your job.

Do I need a travel/tourist visa?

It depends on your country of origin. Some applicants may attend as a visitor or with a visitor/tourist visa. It is solely your responsibility to secure your visa. The KDMC does not offer assistance in securing a visa. Please read our refund policy in the event that you are unable to obtain the required travel documents.

Do we accept more than one person from the same organization?


How competitive is the application process?

It is very competitive. We accept 24 people into the Institute and the vast majority of the applicants are highly qualified.

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What pre-existing skills do I need to have?

Do I need any special language skills?

All training is conducted in English so English proficiency is required. You are solely responsible for your ability to keep up with and participate in the training.

Do I need to know how to use video, audio or photo equipment or software programs in order to participate?

No. Our focus is on journalists and communications specialists who have “traditional” skills, and training them on how to use the tools needed to develop multimedia stories. Each Institute usually includes professionals with some video, photo, audio or Web experience. But many participants have little or no digital skills.

If I am already very skilled in multimedia, is this the Institute for me?

No. The Institute is mainly designed for people with relatively limited experience in digital media, not for highly skilled professional multimedia reporters. We go over the basics of multimedia technology as it pertains to still cameras, video cameras, audio recorders, video editing, audio editing, data cleaning, mapping, data visualization and Web design. People proficient in these areas will probably not benefit much from our training.

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What equipment is used in the Institute?

If I am selected, will I need to provide any of my own equipment?

No. All necessary equipment will be supplied during the Institute.

What equipment and computer programs will I be trained in?

We use Canon digital photo cameras, Sony mini-DV digital video cameras, and Marantz compact flash audio recorders. Our lab is equipped with Mac computers, and the software we use includes Photoshop for photo editing, Final Cut Pro X for video editing, Google Refine for data editing and we will use free and/or open source software.

What if I only know how to use a Windows computer?

We will show you the basics of using the Mac computers in our lab.

Can I bring my own equipment to the Institute?

Yes, but we will provide all necessary equipment so you don’t need to bring anything. Photographers sometimes bring their own photo cameras and you are welcome to do so.

Should I bring my laptop?

You can bring a laptop for personal use or if you want to take notes. However, you will be provided with an iPad with the curriculum and note-taking software. Our software will not be made available for use on your laptop.

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Where will the Institute be held?

Where is the training held?

The Institute is held at the University of California, Berkeley’s Graduate School of Journalism, which is in North Gate Hall on the UC Berkeley campus.

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What expenses are involved?

What is the cost of tuition?

Tuition for the Institute is $5400 USD (10% discount if you register before May 10). Transportation and lodging are the responsibility of the participant.

Is lodging included in the cost of the workshop?

Unfortunately, we are unable to cover the costs of lodging. However, we have organized special rates at local hotels. See "Where can I stay?" FAQ.

Where can I stay?

We have arranged for special rates at three hotels that are walking distance from the Graduate School of Journalism where the training is held. They are:

  • Hotel Durant
    2600 Durant Avenue
    Berkeley, CA 94704
    Discounted Hotel Durant
    Promo Code: KDMC
    Description: A boutique hotel and a unique blend of classic Spanish Mediterranean architecture and modern conveniences. Steps away from the U.C. Berkeley campus and Telegraph Avenue, the Hotel Durant infuses the formal university setting with the bohemian spirit that Berkeley is known for. After a multi-million dollar renovation in 2008, the Hotel Durant is green certified and offers guestrooms with modern conveniences and whimsical details.
    Typical Room Rate: $149 - $159 + taxes per night (ask for KDMC or UC Berkeley rate)
    Wlaking distance: 0.69 km - a 12 minute walk
    Distance from Berkeley BART Subway Station: 1.3 km – a 16 minute walk
    Shuttle: not available
    Fitness Center: no
    Business Center: yes
    Parking: Adjoining for fee
    Notes: Complimentary wired and wireless high speed Internet access
    Bus Stop outside hotel

  • Hotel Shattuck Plaza
    2086 Allston Way
    Berkeley, CA 94704
    +1.866.466.9199 (Toll Free)
    Hotel Shattuck
    Description: Located two blocks from the University of California - Berkeley campus, the landmark Hotel Shattuck Plaza has returned to Downtown Berkeley after an extensive multi-million dollar renovation. The city's oldest hotel has become the San Francisco Bay Area's newest boutique hotel.
    Typical Room Rate: $145-$165 + taxes per night (ask for KDMC rate)
    Walking distance: 1.8 km
    Distance from Berkeley BART Subway Station: 0.11 km – 1 minute walk
    Shuttle: not available
    Fitness Center: yes - small room
    Business Center: yes
    Parking: nearby for fee
    Notes: complimentary wired and wireless high speed Internet access; air conditioning

  • Claremont Hotel and Spa
    41 Tunnel Road
    Berkeley, CA 94705
    Description: The Claremont Hotel Club & Spa mixes a rich history with modern amenities, award-winning cuisine, live entertainment and stately accommodations, with unforgettable views of the San Francisco Bay. An urban oasis - near the city, nestled in the Berkeley Hills - the Claremont lets you get away from it all without being too far away from anything.
    Typical Room Rate: $159 - $179 + $12 facilities fee + taxes per night (typically 20% off best available rate when you ask for KDMC or UC Berkeley rate with free parking)
    Walking distance: 2.2 km
    Shuttle to Haas Business School (Berkeley): yes, complementary when requested by an individual; contact the Claremont front desk to schedule
    Fitness Center: yes - 22,000 sq ft. facility with fitness classes
    Business Center: yes
    Parking: on-site - fee included in sleeping room rate
    Notes: complimentary wireless and wired internet; 3 outdoor pools; full-service fitness facility; kids club; tennis courts; air conditioning

Do I have to pay for meals?

We provide a continental breakfast and lunch each day of the Institute. We will host a reception and two dinners during the two week period. All other meals are the responsibility of the attendees.

Do I have to pay for travel?


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What are the application deadlines?

When is the application deadline?

The registration deadline is June 10, 2012. Check the online application page for the exact date.

When will I be informed if I have been approved for the Institute?

Applicants are notified about their approval via email once full payment has been received.

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What are the refund/cancellation policies?

  • Cancellations must be received in writing by email or fax. A $350.00 fee will be assessed for canceled registrations.
  • Cancelations made up to 15 days prior to the start of the institute program registered for will receive a refund of all monies less the $350.00 cancelation fee.
  • We are unable to refund any fees for registrations cancelled within two weeks of the start of training.
  • Failure to appear for an institute will result in forfeiture of the full course fee.
  • The KDMC reserves the right to cancel or reschedule an institute due to low enrollment or other unforeseen circumstances beyond the control of KDMC. In this case, applicants are entitled to a full refund of the program fee, or may have the fee applied as a credit toward attendance at a future KDMC training program.
  • The KDMC will advise applicants at the earliest opportunity of changes to schedule program. The KDMC is not responsible for travel fees, or any expenses incurred as a result of cancelled programs.

What else is there to do?


  • Campus Tour
    Take a self-guided tour of the UC Berkeley campus. The campus is known for its hills, so please wear comfortable-fitting clothes and shoes.
  • Campanile Tour
    Sather Tower, known to most as the Campanile, is perhaps Berkeley's most famous symbol. Visible for miles, it stands 307 feet tall and is the third-tallest clock tower in the world. The observation platform, located 200 feet up, provides visitors with a spectacular view of the entire Bay Area and of the campus. It is reachable via the combination of an elevator and stairs. The Campanile was completed in 1914.
  • Lawrence Hall of Science
    Near the top of campus on Centennial Drive, Lawrence Hall of Science (LHS) is a public science museum and a center for research. Named after Ernest O. Lawrence, the first of Berkeley's 22 faculty Nobel Laureates, the Hall's interactive exhibits, games, labs, classes, and demonstrations (not to mention its spectacular, panoramic bay view) attract hundreds of thousands of visitors each year.
    Web site
  • Berkeley Art Museum/Pacific Film Archive
    The University of California, Berkeley Art Museum and Pacific Film Archive (BAM/PFA) is one of the largest university art museums in the United States. It is located at the intersection of Oxford and Center streets in downtown Berkeley, across from the main entrance to the UC Berkeley campus.
    Web site
  • UC Botanical Garden
    One of the finest in the country, the University of California Botanical Garden is home to some 13,000 species of plants grouped according to world regions. The garden has an especially impressive collection of California native plants. You will also find picnic tables, gift and bookstores, and a conservatory for tropical plants.
    Web site
  • San Francisco
    The city of San Francisco is located 8 miles west of Berkeley across the Bay Bridge, and is accessible via a short car, bus, or train ride. For information about local public transportation, visit
  • Zellerbach Hall for Performing Arts
    Zellerbach Hall is a 2,000-seat performing arts venue that hosts some of the world's best in music and dance, as well as major campus events. The adjoining 500-seat Zellerbach playhouse is the site of dramatic art, dance, and other presentations of the Center for Theater Arts. See their webpage for a list of upcoming performances:
    Web site
  • California Memorial Stadium
    California Memorial Stadium (1923) is the home of the California Golden Bears football team. Designed by John Galen Howard and constructed in less than a year after a statewide fundraising drive, Memorial Stadium seats 76,000 and is dedicated to University students who lost their lives in World War I. See their website for a complete listing of upcoming sporting events:
    Web site
  • Tilden Park Golf Course
    Tilden Park Golf Course, located in the scenic Berkeley Hills, is just minutes away from the UC Berkeley campus. This William Park Bell Jr. design features a challenging 18-hole, par 70 course. Tilden Park’s signature first hole, a 420-yard par 4 straight uphill to an elevated green, is considered to be one of toughest starting holes in the Bay Area. Set amongst rolling hills and tree-lined fairways, Tilden Park Golf Course is truly one of a kind. Tilden Park Golf Course also features a three-tiered driving range with over 60 stalls, practice putting greens and a full service bar and grill.
    10 Golf Course Drive
    Berkeley, CA 94708
    Web site
  • Dining
    The Bay area is famous for is top-quality dining. For a list of restaurants and eateries in and near Berkeley, go to VisitBerkeley