Digital Media Custom Training

Digital Media Custom Training

Custom Training for Your Company: Building the Next Generation of New Media Leaders

At Berkeley Advanced Media Institute we are empowering the next generation of new media leaders with innovative, digital media training programs. Our custom training focuses on the tools, techniques and strategies essential to re-visioning content, production and distribution to build engaged communities. We effectively lead our training partners through all aspects of digital, social, and interactive media; on building multimedia teams; developing digital media strategies; and designing the roadmap for digital implementation across the media spectrum.

Custom training take-aways:
  • Innovative strategies and methods for building collaborative staff and management teams.
  • Skills for creating and delivering high-quality, multi channel content to engage targeted communities.
  • Practices and policy, tools and organization infrastructure that delivers sustainable, measurable results.
  • Process for developing brand awareness and consistency.
  • Adaptive workflows to maximize resources and support organizational change.


Berkeley Advanced Media Institute’s training is built on practical, hands-on training on the digital tools, software and techniques for mastering video, digital photography, data visualizations, multimedia content production, social media and community engagement. We recognize that every organization and every staff is unique. All of our custom training engagements are built to meet well-defined organizational objectives.

What people are saying:

“We have sent several Editors and Senior Journalists to Multimedia and Digital Storytelling courses at Berkeley Advanced Media Institute. They have all come back testifying to the superbly high quality of the training and bursting with new ideas about how journalists should work in the digital space. These ideas have all been cascaded through BBC journalism and training in a series of workshops and editorial presentations. They have had a major impact on the way we tell stories and engage with audiences on ALL platforms – TV, Radio, Online and Mobile. There is no question that Berkeley Advanced Media Institute are pioneers in the art of digital storytelling and social media, the latter an increasingly important facet of how the BBC and all media companies now operate. Any journalist who trains with Berkeley Advanced Media Institute will learn transformational skills and new ways of connecting with audiences to bring back to their Newsrooms.” – Chris Walton, Head of Social Media and Digital Training, BBC

Our clients:

United Nations Department of Public information, Raytheon, National Geographic, NPR, American Public Media, Oregon Public Broadcast, KQED, BBC.

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Contact Berkeley Advanced Media Institute for information on custom digital media training programs for your company or organization:

Vicki Hammarstedt
Digital Media Director

Phone: +1.510.642.3892