Storytelling Through Animation

Course Overview

Animation and motion graphics have made a comeback. In the digital world, video has taken over as the most popular way to consume information, and animations are popular in every sector – from journalism and media to e-commerce. Whether it’s supplementing existing video footage, or telling entirely animated stories, animating text, vectors, and illustrations is an essential skill for all content creators. Join us for our 2-day workshop, where you’ll learn best-in-class techniques for producing great visuals that tell stories to the web and your social media networks.

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Course Outcomes

A two-day workshop with hands-on training in essential animation skills.

In this workshop you will:

  • Understand storyform and how to develop creative visual stories.
  • Learn motion graphics and how to animate text and vectors using key-framing & effects.
  • Discover resources for stock vectors and illustrations to incorporate into your animations.
  • Learn best practices for exporting your animation and deploying it on the web & social media.
  • Learn industry-standard animation software Adobe After Effects.
  • Produce your own animated story and walk away with a new addition to your portfolio.

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Work Sample

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Who Should Attend?

Ideal for all content creators, journalists, editors, new media managers, media professionals, content marketers, communications and PR, publishers, educators and web producers.

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Instructors & Facilitators

Instructors subject to change.

Mariana Santos

Mariana Santos, founder of Unicorn Interactive, is a trained animator and visual storyteller who pioneered newsroom use of motion graphics to make data stories more compelling.

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Tuition

$[ts_format_number][/ts_format_number] USD

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When?

8:30am - 4:30pm daily

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Where?

UC Berkeley Graduate School of Journalism

121 North Gate Hall, Berkeley, CA 94720

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Prerequisites

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Requirements

  • All participants must bring their own WIFI-ready laptop for use during this workshop. Please see our laptop specifications for further technical requirements. You must upgrade your operating system to the latest version before attending the course.
  • You will need to download a 7-day trial of Adobe Creative Cloud. You will be working with After Effects and Illustrator. (Please note: opening the software for the first time will begin your 7-day trial)
  • Before the course begins, you will be invited to a collaborative Box folder where the assets for the course will be stored.
  • We recommend that you bring an external hard drive to store project files. Format your drive for Mac or PC.
  • Please bring a pair of headphones to work with.
  • The level of this workshop is intermediate as this is a graduate level workshop. Please contact us if you have questions about the pace or content.
  • Participants must be comfortable with technical subjects and learning in a fast-paced environment.
  • Proficiency in English.

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Contact Person

Berkeley Advanced Media Institute
advancedmedia@journalism.berkeley.edu

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Additional Information

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FORMATIn-Person
START DATENot Currently Offered
DURATION
TIME
PRICE

Upcoming Workshops:

TBA